Learn how to sell complex solutions and close high-value B2B deals.
This course equips you with advanced B2B sales techniques—from consultative selling frameworks to writing persuasive proposals and managing deal negotiations. By the end, you’ll be able to confidently navigate long sales cycles and win more business.
What You Get
Core Concepts Training
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The B2B sales process: from prospecting to closing
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Understanding buying committees and decision-making dynamics
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Consultative selling skills (diagnosing needs, asking the right questions)
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Building trust and positioning yourself as a partner, not a vendor
Proposal Writing
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Structure of high-converting B2B proposals
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Writing with clarity, value, and ROI focus
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Visuals, case studies, and proof points in proposals
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Common mistakes to avoid in B2B documents
Deal Closing & Negotiation
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Techniques for handling objections at the final stage
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Negotiation strategies that preserve margin and value
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Closing frameworks (trial close, assumptive close, ROI close)
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Post-deal relationship management
Practical Exercises
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Role-play consultative sales conversations
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Draft a proposal for a real or sample opportunity
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Simulate a negotiation and closing scenario
Delivery Pack
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Course slides (PDF/Deck)
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Proposal template + objection handling cheat sheet
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Recording access (if online)
Delivery
Total 20 hours of training (online, offline, or recorded sessions)
Format
Interactive training + case studies + PDF/Deck + templates
Who It’s For
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B2B sales professionals wanting to refine skills
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Business developers handling high-value accounts
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Entrepreneurs selling services or complex solutions
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Sales teams managing long sales cycles with multiple stakeholders
Why Choose AdvantEdge
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Combines consultative selling + proposal writing + deal closing in one program
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Practical frameworks based on real-world B2B experience
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Trainers with 10+ years in enterprise sales and business development
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Implementation-ready: apply skills to live deals immediately
How It Works
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Kickoff: assess participants’ sales process and industries
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Deliver training (consultative selling → proposals → closing)
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Hands-on exercises with role-plays and templates
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Provide slides, proposal frameworks, and recordings
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Optional Q&A session for industry-specific challenges
What We Need From You
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Training mode preference (online, offline, or recorded)
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Industry context (to tailor case studies and proposals)
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Current sales process details (optional, for customization)
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