Content Creation for Businesses – Copywriting, visuals, and storytelling

Learn how to create content that engages, persuades, and converts.

This course equips you with the skills to craft compelling copy, design eye-catching visuals, and tell stories that resonate with your audience. By the end, you’ll have a full toolkit for producing high-quality content that supports your business goals.

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What You Get

Core Concepts Training

• Fundamentals of persuasive copywriting

• Visual communication basics (colors, fonts, layouts)

• Storytelling frameworks for brands and campaigns

• Content types per platform (posts, reels, blogs, ads)

Practical Exercises

• Write headlines, captions, and CTAs for real scenarios

• Design sample posts with free/accessible tools

• Build a mini brand story or campaign narrative

• Peer/group feedback sessions

Content Toolkit

• Copywriting swipe file (hooks, angles, CTAs)

• Visual templates for social media and ads

• Storytelling frameworks (hero’s journey, problem-solution)

• Planning sheet for content calendars

Delivery Pack

• Course slides (PDF/Deck)

• Editable templates for posts and captions

• Recording access (if online)

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Delivery

Total 20 hours of training (online, offline, or recorded sessions)

Format

Interactive training + exercises + templates + PDF/Deck

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Who It’s For

• Business owners creating their own content

• Entrepreneurs needing professional brand storytelling

• Junior marketers and social media specialists

• Teams wanting consistency across copy, design, and messaging

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Why Choose AdvantEdge

• Balanced focus on copy + visuals + storytelling

• Hands-on learning with real business examples

• Trainers with 10+ years in marketing and creative strategy

• Implementation-ready: leave with a toolkit you can use immediately

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How It Works

1. Kickoff: assess your brand’s current content style

2. Deliver training (copywriting → visuals → storytelling)

3. Hands-on practice with guided exercises

4. Provide templates, swipe files, and recordings

5. Optional review session with feedback

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What We Need From You

• Training mode preference (online, offline, or recorded)

• Brand assets (logo, colors, sample posts) for customization

• Industry/business context (optional, for tailored examples)

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